A conceptual cigarette packaging system inspired by the Chinese New Year zodiac, translating cultural tradition into a collectible series of elemental animal designs.
A custom board game inspired by Secret ______, translating shared memories, inside jokes, and experiences from a trip to Australia into a playful, keepsake-quality design.
A custom woodcraft system for precision-engraved paddles, translating client ideas into personalized, visually striking designs that blend craftsmanship with functional artistry.
Catalog Design
A product catalog for Osume, translating minimalist design and curated accessories into a cohesive editorial system that balances clarity, hierarchy, and refined visual storytelling.
Editorial Design
Australia Coffee
Table Book
A visual diary and coffee table book, translating a trip through Australia with my cousins into an intimate, cinematic experience through photography, typography, and layout. Branding, Marketing
A digital platform for student-athletes, translating research, brand systems, and user-centered design into a cohesive, stigma-free experience that supports well-being through thoughtful UX and visual storytelling.